/*! tailwindcss v4.2.1 | MIT License | https://tailwindcss.com */
@layer properties{@supports (((-webkit-hyphens:none)) and (not (margin-trim:inline))) or ((-moz-orient:inline) and (not (color:rgb(from red r g b)))){*,:before,:after{--tw-shadow:0 0 #0000;--tw-shadow-color:initial;--tw-shadow-alpha:100%;--tw-inset-shadow:0 0 #0000;--tw-inset-shadow-color:initial;--tw-inset-shadow-alpha:100%;--tw-ring-color:initial;--tw-ring-shadow:0 0 #0000;--tw-inset-ring-color:initial;--tw-inset-ring-shadow:0 0 #0000;--tw-ring-inset:initial;--tw-ring-offset-width:0px;--tw-ring-offset-color:#fff;--tw-ring-offset-shadow:0 0 #0000}::backdrop{--tw-shadow:0 0 #0000;--tw-shadow-color:initial;--tw-shadow-alpha:100%;--tw-inset-shadow:0 0 #0000;--tw-inset-shadow-color:initial;--tw-inset-shadow-alpha:100%;--tw-ring-color:initial;--tw-ring-shadow:0 0 #0000;--tw-inset-ring-color:initial;--tw-inset-ring-shadow:0 0 #0000;--tw-ring-inset:initial;--tw-ring-offset-width:0px;--tw-ring-offset-color:#fff;--tw-ring-offset-shadow:0 0 #0000}}}@layer theme{:root,:host{--font-sans:ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji";--font-mono:ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace;--spacing:.25rem;--default-font-family:var(--font-sans);--default-mono-font-family:var(--font-mono)}}@layer base{*,:after,:before{box-sizing:border-box;border:0 solid;margin:0;padding:0}::backdrop{box-sizing:border-box;border:0 solid;margin:0;padding:0}::file-selector-button{box-sizing:border-box;border:0 solid;margin:0;padding:0}html,:host{-webkit-text-size-adjust:100%;tab-size:4;line-height:1.5;font-family:var(--default-font-family,ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji");font-feature-settings:var(--default-font-feature-settings,normal);font-variation-settings:var(--default-font-variation-settings,normal);-webkit-tap-highlight-color:transparent}hr{height:0;color:inherit;border-top-width:1px}abbr:where([title]){-webkit-text-decoration:underline dotted;text-decoration:underline dotted}h1,h2,h3,h4,h5,h6{font-size:inherit;font-weight:inherit}a{color:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;text-decoration:inherit}b,strong{font-weight:bolder}code,kbd,samp,pre{font-family:var(--default-mono-font-family,ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace);font-feature-settings:var(--default-mono-font-feature-settings,normal);font-variation-settings:var(--default-mono-font-variation-settings,normal);font-size:1em}small{font-size:80%}sub,sup{vertical-align:baseline;font-size:75%;line-height:0;position:relative}sub{bottom:-.25em}sup{top:-.5em}table{text-indent:0;border-color:inherit;border-collapse:collapse}:-moz-focusring{outline:auto}progress{vertical-align:baseline}summary{display:list-item}ol,ul,menu{list-style:none}img,svg,video,canvas,audio,iframe,embed,object{vertical-align:middle;display:block}img,video{max-width:100%;height:auto}button,input,select,optgroup,textarea{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}::file-selector-button{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}:where(select:is([multiple],[size])) optgroup{font-weight:bolder}:where(select:is([multiple],[size])) optgroup option{padding-inline-start:20px}::file-selector-button{margin-inline-end:4px}::placeholder{opacity:1}@supports (not ((-webkit-appearance:-apple-pay-button))) or (contain-intrinsic-size:1px){::placeholder{color:currentColor}@supports (color:color-mix(in lab, red, red)){::placeholder{color:color-mix(in oklab, currentcolor 50%, transparent)}}}textarea{resize:vertical}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-date-and-time-value{min-height:1lh;text-align:inherit}::-webkit-datetime-edit{display:inline-flex}::-webkit-datetime-edit-fields-wrapper{padding:0}::-webkit-datetime-edit{padding-block:0}::-webkit-datetime-edit-year-field{padding-block:0}::-webkit-datetime-edit-month-field{padding-block:0}::-webkit-datetime-edit-day-field{padding-block:0}::-webkit-datetime-edit-hour-field{padding-block:0}::-webkit-datetime-edit-minute-field{padding-block:0}::-webkit-datetime-edit-second-field{padding-block:0}::-webkit-datetime-edit-millisecond-field{padding-block:0}::-webkit-datetime-edit-meridiem-field{padding-block:0}::-webkit-calendar-picker-indicator{line-height:1}:-moz-ui-invalid{box-shadow:none}button,input:where([type=button],[type=reset],[type=submit]){-webkit-appearance:button;appearance:button}::file-selector-button{-webkit-appearance:button;appearance:button}::-webkit-inner-spin-button{height:auto}::-webkit-outer-spin-button{height:auto}[hidden]:where(:not([hidden=until-found])){display:none!important}}@layer components;@layer utilities{.sr-only{clip-path:inset(50%);white-space:nowrap;border-width:0;width:1px;height:1px;margin:-1px;padding:0;position:absolute;overflow:hidden}.relative{position:relative}.start{inset-inline-start:var(--spacing)}.hidden{display:none}.table{display:table}.antialiased{-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale}.ring{--tw-ring-shadow:var(--tw-ring-inset,) 0 0 0 calc(1px + var(--tw-ring-offset-width)) var(--tw-ring-color,currentcolor);box-shadow:var(--tw-inset-shadow), var(--tw-inset-ring-shadow), var(--tw-ring-offset-shadow), var(--tw-ring-shadow), var(--tw-shadow)}}:root{--cream:#f5f0e7;--paper:#fffdf8;--ink:#171915;--olive:#566044;--oat:#d7c5a8;--charcoal:#292a26;--line:#17191529}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--cream);color:var(--ink);margin:0;font-family:Arial,Helvetica,sans-serif}a{color:inherit;text-decoration:none}img{max-width:100%;display:block}p,h1,h2,h3{margin-top:0}.site-header{border-bottom:1px solid var(--line);z-index:10;background:#f5f0e7f0;grid-template-columns:180px 1fr 180px;align-items:center;height:94px;padding:12px 4vw;display:grid;position:relative}.brand img{mix-blend-mode:multiply;width:138px}nav{text-transform:uppercase;letter-spacing:.11em;justify-content:center;gap:35px;font-size:13px;display:flex}.button{border:1px solid var(--ink);background:var(--ink);color:#fff;text-transform:uppercase;letter-spacing:.1em;cursor:pointer;justify-content:center;align-items:center;min-height:51px;padding:0 25px;font-size:12px;font-weight:700;transition:all .2s;display:inline-flex}.button:hover{background:var(--olive);border-color:var(--olive);transform:translateY(-2px)}.button.small{justify-self:end;min-height:42px;padding:0 17px}.hero{grid-template-columns:1.02fr .98fr;min-height:720px;display:grid;overflow:hidden}.hero-copy{flex-direction:column;justify-content:center;padding:105px 7vw 70px;display:flex}.eyebrow{text-transform:uppercase;letter-spacing:.18em;margin:0 0 21px;font-size:11px;font-weight:700}h1{letter-spacing:-.064em;max-width:780px;margin-bottom:32px;font-size:clamp(58px,6.3vw,100px);font-weight:800;line-height:.89}h1 em{font-family:Georgia,serif;font-weight:400}.lead{max-width:520px;font-family:Georgia,serif;font-size:20px;line-height:1.5}.actions{align-items:center;gap:28px;margin-top:20px;display:flex}.text-link{text-transform:uppercase;letter-spacing:.11em;font-size:12px;font-weight:700}.micro{opacity:.55;margin:17px 0 0;font-size:11px}.hero-visual{background:#c7bda9;justify-content:center;align-items:flex-end;min-height:720px;display:flex;position:relative;overflow:hidden}.hero-visual:before{content:"";border:1px solid #ffffff8c;border-radius:50%;width:520px;height:520px;position:absolute;top:70px}.hero-visual>img{object-fit:contain;object-position:bottom;z-index:2;filter:drop-shadow(0 25px 35px #00000026);width:auto;max-width:none;height:90%;position:relative}.hero-visual small{opacity:.6;font-size:9px;position:absolute;bottom:15px;left:18px}.note{z-index:3;background:var(--cream);border:1px solid var(--ink);border-radius:50%;padding:9px 12px;font-family:Georgia,serif;font-size:14px;font-style:italic;position:absolute;transform:rotate(-7deg)}.n1{top:19%;left:7%}.n2{top:36%;right:7%;transform:rotate(7deg)}.stamp{z-index:3;background:var(--olive);color:#fff;text-align:center;border-radius:50%;flex-direction:column;justify-content:center;align-items:center;width:175px;height:175px;display:flex;position:absolute;bottom:8%;right:6%;transform:rotate(8deg)}.stamp span,.campaign-slogan span{text-transform:uppercase;letter-spacing:.1em;font-size:11px}.stamp strong{font:italic 27px/1 Georgia,serif}.benefits{background:var(--ink);color:#fff;letter-spacing:.13em;text-transform:uppercase;flex-wrap:wrap;justify-content:center;align-items:center;gap:34px;min-height:63px;padding:17px 5vw;font-size:11px;display:flex}.benefits i{color:var(--oat)}.product-section{padding:125px 6vw}.heading{max-width:740px;margin-bottom:60px}.heading h2{letter-spacing:-.055em;margin-bottom:25px;font-size:clamp(50px,6vw,85px);line-height:.92}.heading>p:last-child{max-width:580px;font:18px/1.5 Georgia,serif}.product-card{background:var(--paper);border:1px solid var(--line);grid-template-columns:1.4fr .6fr;display:grid}.product-image{background:#e8dfd0;align-items:center;min-height:640px;padding:25px;display:flex;position:relative}.product-image img{mix-blend-mode:multiply;width:100%}.product-image>span{z-index:1;color:#fff;background:var(--olive);letter-spacing:.14em;padding:8px 11px;font-size:10px;position:absolute;top:22px;left:22px}.product-copy{flex-direction:column;justify-content:center;padding:65px 45px;display:flex}.product-copy h3{letter-spacing:-.04em;margin-bottom:15px;font-size:43px}.product-copy>p{line-height:1.6}.price{border-top:1px solid var(--line);border-bottom:1px solid var(--line);text-transform:uppercase;letter-spacing:.1em;justify-content:space-between;padding:17px 0;font-size:12px;display:flex}.price strong{font-size:15px}.product-copy ul{margin:15px 0 25px;padding:0;list-style:none}.product-copy li{border-bottom:1px solid var(--line);padding:10px 0 10px 22px;font-size:14px;position:relative}.product-copy li:before{content:"✓";position:absolute;left:0}.swatches{flex-wrap:wrap;gap:8px;display:flex}.swatches button{border:1px solid var(--line);cursor:pointer;background:0 0;align-items:center;gap:6px;padding:7px 9px;font-size:11px;display:flex}.swatches button.active{border-color:var(--ink)}.swatch{background:var(--oat);border-radius:50%;width:14px;height:14px}.swatch.charcoal{background:var(--charcoal)}.swatch.olive{background:var(--olive)}.chosen{opacity:.6;margin:8px 0 20px;font-size:10px}.wide{width:100%}.how{background:var(--olive);color:#fff;padding:120px 6vw}.heading.compact{margin-bottom:65px}.feature-grid{border-top:1px solid #ffffff4d;grid-template-columns:repeat(3,1fr);display:grid}.feature-grid article{padding:40px 5vw 20px 0}.feature-grid article+article{border-left:1px solid #ffffff4d;padding-left:4vw}.feature-grid b{color:#d8caae;font:italic 16px Georgia,serif}.feature-grid h3{margin:35px 0 16px;font-size:28px}.feature-grid p{opacity:.8;max-width:330px;line-height:1.6}.campaign{background:#d9cbb6;min-height:920px;padding:110px 6vw;position:relative;overflow:hidden}.campaign-title{text-align:center;z-index:3;position:relative}.campaign-title p{text-transform:uppercase;letter-spacing:.18em;font-size:11px}.campaign-title h2{max-width:820px;margin:0 auto;font:italic clamp(50px,6vw,90px)/.93 Georgia,serif}.photo{background:#fff;padding:9px 9px 32px;position:absolute;box-shadow:0 25px 60px #251e142e}.photo img{object-fit:cover;filter:saturate(.82)contrast(.94);width:100%;height:100%}.photo figcaption{font:italic 11px Georgia,serif;position:absolute;bottom:9px;left:12px}.waterfall{width:330px;height:440px;top:310px;left:7%;transform:rotate(-5deg)}.race{width:430px;height:330px;top:380px;right:6%;transform:rotate(5deg)}.campaign-slogan{background:var(--ink);color:#fff;text-align:center;z-index:4;white-space:nowrap;padding:24px 32px;position:absolute;bottom:80px;left:50%;transform:translate(-50%)rotate(-3deg)}.campaign-slogan span{display:block}.campaign-slogan strong{font:italic 34px Georgia,serif}.story{background:var(--paper);grid-template-columns:1fr 1fr;gap:10vw;padding:125px 8vw;display:grid}.story h2{font:italic clamp(50px,6vw,86px)/.98 Georgia,serif}.story>div:last-child{padding-top:35px;font:19px/1.65 Georgia,serif}.signature{margin-top:35px;font-style:italic}.waitlist{background:var(--charcoal);color:#fff;text-align:center;padding:100px 20px}.waitlist>img{filter:invert();mix-blend-mode:screen;width:145px;margin:0 auto 45px}.waitlist h2{letter-spacing:-.055em;font-size:clamp(48px,6vw,80px);line-height:.95}.waitlist>p:not(.eyebrow){opacity:.8;max-width:550px;margin:0 auto 32px;font:18px/1.5 Georgia,serif}.waitlist form{grid-template-columns:1fr auto;max-width:570px;margin:0 auto 22px;display:grid}.waitlist input{color:#fff;background:0 0;border:1px solid #ffffff4d;border-right:0;min-height:54px;padding:0 18px;font-size:15px}.waitlist .button{background:var(--oat);color:var(--ink);border-color:var(--oat)}.waitlist small{opacity:.45;font-size:10px}.success{border:1px solid #ffffff59;flex-direction:column;gap:6px;max-width:570px;margin:0 auto 25px;padding:25px;display:flex}.success strong{font:25px Georgia,serif}.success span{opacity:.7}footer{border-top:1px solid var(--line);grid-template-columns:180px 1fr auto;align-items:center;min-height:180px;padding:35px 5vw;display:grid}footer>img{mix-blend-mode:multiply;width:130px}footer>p{text-align:center;font:italic 16px Georgia,serif}footer>div{text-transform:uppercase;letter-spacing:.09em;flex-direction:column;align-items:flex-end;gap:10px;font-size:11px;display:flex}.sr-only{clip:rect(0,0,0,0);white-space:nowrap;border:0;width:1px;height:1px;margin:-1px;padding:0;position:absolute;overflow:hidden}@media (max-width:900px){.site-header{grid-template-columns:1fr auto}.site-header nav{display:none}.hero{grid-template-columns:1fr}.hero-copy{padding:80px 6vw}.hero-visual{min-height:620px}.product-card{grid-template-columns:1fr}.product-image{min-height:auto}.feature-grid{grid-template-columns:1fr}.feature-grid article+article{border-top:1px solid #ffffff4d;border-left:0;padding-left:0}.campaign{min-height:1050px}.waterfall{top:330px;left:5%}.race{top:650px;right:5%}.story{grid-template-columns:1fr}.story>div:last-child{padding-top:0}}@media (max-width:600px){.site-header{height:78px;padding:8px 18px}.brand img{width:105px}.button.small{padding:0 12px;font-size:9px}.hero-copy{padding:70px 22px}.hero-visual{min-height:520px}.hero-visual>img{height:84%}.stamp{width:125px;height:125px}.stamp strong{font-size:21px}.note{display:none}.benefits{justify-content:flex-start;gap:14px 20px}.product-section,.how{padding:85px 22px}.product-copy{padding:42px 22px}.campaign{min-height:1010px;padding:80px 20px}.waterfall{width:250px;height:340px;top:300px}.race{width:285px;height:230px;top:650px}.campaign-slogan{bottom:50px}.campaign-slogan strong{font-size:25px}.story{padding:85px 22px}.waitlist form{grid-template-columns:1fr;gap:8px}.waitlist input{border-right:1px solid #ffffff4d}.waitlist{padding:85px 20px}footer{text-align:center;grid-template-columns:1fr;justify-items:center;gap:25px}footer>div{align-items:center}}.button{border-radius:999px}.hero-visual{border-radius:34px;min-height:672px;margin:24px 24px 24px 0}.product-card{border-radius:34px;overflow:hidden}.swatches button{border-radius:999px;padding-left:11px;padding-right:11px}.photo{border-radius:24px;overflow:hidden}.success{border-radius:22px}@media (max-width:900px){.hero-visual{border-radius:30px;margin:0 24px 24px}}@media (max-width:600px){.hero-visual{border-radius:24px;margin:0 14px 14px}.product-card{border-radius:24px}.photo{border-radius:18px}}.brand img,.hero-mark img,footer>img{filter:grayscale()contrast(10);mix-blend-mode:multiply}.waitlist>img{filter:grayscale()contrast(10)invert();mix-blend-mode:screen}.hero-simple{gap:28px;min-height:700px;padding:28px}.hero-simple .hero-copy{background:var(--paper);border-radius:38px;padding:78px 5vw}.hero-mark{text-align:center;background:#c7bda9;border-radius:38px;flex-direction:column;justify-content:center;align-items:center;padding:60px;display:flex;overflow:hidden}.hero-mark img{width:min(430px,82%)}.hero-mark p{margin:38px 0 18px;font:italic clamp(38px,4vw,64px)/.95 Georgia,serif}.hero-mark span{text-transform:uppercase;letter-spacing:.18em;font-size:10px}.characters{background:var(--cream);grid-template-columns:1fr 1fr;gap:5vw;padding:125px 7vw 90px;display:grid}.characters article{flex-direction:column;justify-content:flex-end;min-width:0;display:flex}.character-image{justify-content:center;align-items:flex-end;height:470px;display:flex;position:relative;overflow:hidden}.character-image img{object-fit:contain;object-position:center bottom;mix-blend-mode:multiply;filter:saturate(.92)contrast(1.04);width:min(520px,100%);max-height:100%}.character-image.female img{width:min(430px,92%)}.quote-box{z-index:2;background:var(--charcoal);color:#fff;text-align:center;border-radius:30px;margin-top:-12px;padding:38px 40px;position:relative;box-shadow:0 20px 55px #251e141f}.quote-box.olive{background:var(--olive)}.quote-box p{margin:0 0 10px;font:italic clamp(30px,3.2vw,48px)/1 Georgia,serif}.quote-box span{text-transform:uppercase;letter-spacing:.14em;opacity:.65;font-size:10px}.product-section{background:var(--cream);border-radius:42px;margin:28px}.how{border-radius:42px;margin:28px;overflow:hidden}.feature-grid article{border-radius:24px}.campaign-group{background:#d9cbb6;border-radius:42px;min-height:auto;margin:28px;padding:95px 4vw 50px}.group-photo{background:var(--paper);border-radius:32px;margin:0;padding:10px;overflow:hidden;box-shadow:0 25px 70px #251e1433}.group-photo img{border-radius:24px;width:100%}.group-caption{z-index:2;background:var(--ink);color:#fff;text-align:center;border-radius:999px;width:max-content;max-width:90%;margin:-28px auto 0;padding:20px 34px;position:relative;transform:rotate(-1deg)}.group-caption span{text-transform:uppercase;letter-spacing:.14em;opacity:.7;font-size:10px;display:block}.group-caption strong{font:italic clamp(22px,2.5vw,34px) Georgia,serif}.story,.waitlist{border-radius:42px;margin:28px;overflow:hidden}.waitlist input{border-radius:999px 0 0 999px}footer{border:1px solid var(--line);border-radius:32px;margin:28px}@media (max-width:900px){.hero-simple{grid-template-columns:1fr;padding:18px}.hero-simple .hero-copy,.hero-mark{border-radius:30px}.hero-mark{min-height:460px}.characters{gap:22px;padding:90px 24px}.character-image{height:390px}.product-section,.how,.campaign-group,.story,.waitlist{border-radius:30px;margin:18px}}@media (max-width:650px){.hero-simple{gap:12px;padding:12px}.hero-simple .hero-copy{padding:62px 22px}.hero-mark{min-height:330px;padding:35px 20px}.hero-mark img{width:240px}.characters{grid-template-columns:1fr;gap:62px;padding:75px 14px}.character-image{height:300px}.character-image img{width:330px}.character-image.female img{width:270px}.quote-box{border-radius:24px;margin-top:-8px;padding:28px 20px}.product-section,.how,.campaign-group,.story,.waitlist{border-radius:24px;margin:12px}.campaign-group{padding:70px 12px 36px}.group-photo{border-radius:22px;padding:6px}.group-photo img{border-radius:17px}.group-caption{border-radius:22px;padding:17px 20px}.waitlist form{gap:8px}.waitlist input{border-radius:999px}.site-header{border-radius:0 0 22px 22px}footer{border-radius:24px;margin:12px}}.hair-demo{background:var(--oat);border-radius:42px;grid-template-columns:.78fr 1.22fr;gap:28px;margin:28px;padding:28px;display:grid;overflow:hidden}.hair-copy{background:var(--paper);border-radius:32px;flex-direction:column;justify-content:center;padding:6vw;display:flex}.hair-copy h2{letter-spacing:-.055em;margin-bottom:28px;font-size:clamp(50px,6vw,84px);line-height:.92}.hair-copy h2 em{font-family:Georgia,serif;font-weight:400}.hair-copy>p:not(.eyebrow){max-width:520px;font:18px/1.55 Georgia,serif}.hair-copy>span{letter-spacing:.02em;border-top:1px solid var(--line);margin-top:20px;padding-top:18px;font:italic 16px Georgia,serif}.hair-demo figure{border-radius:32px;min-height:650px;margin:0;overflow:hidden}.hair-demo figure img{object-fit:cover;object-position:center;width:100%;height:100%}@media (max-width:900px){.hair-demo{border-radius:30px;grid-template-columns:1fr;margin:18px}.hair-copy,.hair-demo figure{border-radius:24px}.hair-demo figure{min-height:480px}}@media (max-width:650px){.hair-demo{border-radius:24px;gap:12px;margin:12px;padding:12px}.hair-copy{padding:55px 24px}.hair-demo figure{min-height:360px}.campaign-group .campaign-title h2{font-size:44px}}.kit-section{background:var(--paper);border-radius:42px;margin:28px;padding:110px 5vw;overflow:hidden}.kit-heading{max-width:680px;margin-bottom:58px}.kit-heading h2,.science-heading h2{letter-spacing:-.055em;margin-bottom:24px;font-size:clamp(50px,6vw,84px);line-height:.92}.kit-heading>p:last-child,.science-heading>p:last-child{max-width:580px;font:18px/1.5 Georgia,serif}.kit-grid{grid-template-columns:1fr 1fr;gap:24px;display:grid}.kit-card{border:1px solid var(--line);background:var(--cream);border-radius:30px;overflow:hidden}.kit-image{aspect-ratio:16/10;background:#eee6d9;overflow:hidden}.kit-image img{object-fit:cover;width:100%;height:100%}.coming{border:1px solid var(--line);text-transform:uppercase;letter-spacing:.14em;border-radius:999px;padding:7px 11px;font-size:9px;display:inline-flex}.kit-copy h3{letter-spacing:-.04em;margin:22px 0 12px;font-size:36px}.kit-line{font:17px/1.5 Georgia,serif}.kit-copy ul{margin:22px 0;padding:0;list-style:none}.kit-copy li{border-bottom:1px solid var(--line);padding:9px 0 9px 20px;font-size:13px;position:relative}.kit-copy li:before{content:"✓";position:absolute;left:0}.kit-joke{min-height:38px;font:italic 16px Georgia,serif}.bundle-line{text-align:center;text-transform:uppercase;letter-spacing:.15em;margin:55px 0 0;font-size:12px}.bundle-line em{text-transform:none;letter-spacing:0;font-family:Georgia,serif;font-size:20px}.science{background:var(--olive);color:#fff;border-radius:42px;margin:28px;padding:110px 5vw;overflow:hidden}.science-heading{max-width:770px;margin-bottom:58px}.science-grid{border-top:1px solid #ffffff47;grid-template-columns:repeat(2,1fr);display:grid}.science-grid article{padding:38px 4vw 30px 0}.science-grid article+article{border-left:1px solid #ffffff47;padding-left:4vw}.science-grid b{color:#ded1b8;font:italic 16px Georgia,serif}.science-grid h3{margin:28px 0 14px;font-size:27px}.science-grid p{opacity:.82;line-height:1.6}.science-note{background:#ffffff1a;border-radius:22px;grid-template-columns:1fr auto;align-items:center;gap:35px;margin-top:36px;padding:26px 30px;display:grid}.science-note>p{max-width:750px;margin:0;font:15px/1.55 Georgia,serif}.science-note>div{flex-direction:column;gap:8px;display:flex}.science-note a{text-transform:uppercase;letter-spacing:.1em;text-underline-offset:3px;font-size:10px;text-decoration:underline}.natural{background:var(--olive);color:#fff;text-transform:uppercase;letter-spacing:.15em;border-radius:999px;margin-top:24px;padding:13px 18px;font-size:11px;display:inline-flex}.drawer-shell{z-index:100;justify-content:flex-end;display:flex;position:fixed;inset:0}.drawer-backdrop{cursor:pointer;background:#0a0b099e;border:0;position:absolute;inset:0}.kit-drawer{background:var(--paper);width:min(520px,100%);height:100%;padding:58px 38px;position:relative;overflow:auto;box-shadow:-25px 0 80px #0003}.drawer-close{border:1px solid var(--line);cursor:pointer;background:0 0;border-radius:50%;width:38px;height:38px;font-size:24px;position:absolute;top:18px;right:20px}.kit-drawer h2{letter-spacing:-.05em;margin-bottom:8px;font-size:48px}.kit-drawer>p:not(.eyebrow):not(.drawer-fine){font:17px Georgia,serif}.drawer-sock{border-top:1px solid var(--line);border-bottom:1px solid var(--line);text-transform:uppercase;letter-spacing:.08em;justify-content:space-between;margin:26px 0 6px;padding:18px 0;font-size:12px;display:flex}.kit-drawer>label{border-bottom:1px solid var(--line);cursor:pointer;grid-template-columns:auto 1fr auto;align-items:start;gap:14px;padding:19px 0;display:grid}.kit-drawer input{width:20px;height:20px;accent-color:var(--olive)}.kit-drawer label span{flex-direction:column;gap:5px;display:flex}.kit-drawer label small{opacity:.62;line-height:1.35}.kit-drawer label em{text-transform:uppercase;letter-spacing:.08em;font-size:10px}.full-kit{border:1px solid var(--olive);width:100%;color:var(--ink);text-align:left;cursor:pointer;background:#e5e4d7;border-radius:22px;flex-direction:column;gap:5px;margin:24px 0;padding:22px;display:flex}.full-kit span{text-transform:uppercase;letter-spacing:.16em;font-size:9px}.full-kit strong{font:italic 19px Georgia,serif}.full-kit small{opacity:.58}.drawer-actions{flex-direction:column;gap:10px;display:flex}.drawer-actions>button{cursor:pointer;background:0 0;border:0;padding:12px;text-decoration:underline}.drawer-fine{text-align:center;opacity:.5;margin-top:18px;font-size:10px}.product-copy>.button,.kit-copy>.button{border:0}@media (max-width:900px){.kit-section,.science{border-radius:30px;margin:18px;padding:85px 28px}.kit-grid,.science-grid{grid-template-columns:1fr}.science-grid article+article{border-top:1px solid #ffffff47;border-left:0;padding-left:0}.science-note{grid-template-columns:1fr}.science-note>div{flex-flow:wrap;gap:14px}}@media (max-width:650px){.kit-section,.science{border-radius:24px;margin:12px;padding:70px 14px}.kit-card{border-radius:24px}.kit-copy{padding:27px 20px}.science-grid article{padding-right:0}.science-note{padding:22px}.kit-drawer{padding:55px 20px}.kit-drawer h2{font-size:40px}.kit-drawer>label{grid-template-columns:auto 1fr}.kit-drawer label em{grid-column:2}.bundle-line{line-height:1.8}}.logo-lockup{line-height:0;display:inline-block;position:relative}.logo-lockup img{width:100%}.logo-lockup sup{vertical-align:baseline;letter-spacing:0;width:auto;height:9px;color:var(--ink);font-family:Arial,Helvetica,sans-serif;font-size:9px;font-weight:700;line-height:9px;display:block;position:absolute;top:auto;bottom:19%;right:14.5%}.brand .logo-lockup{width:138px}.hero-mark .hero-logo{width:min(430px,82%)}.hero-mark .hero-logo img{width:100%}.hero-mark .hero-logo sup{height:14px;font-size:14px;line-height:14px}.footer-logo{width:130px}.footer-logo img{filter:grayscale()contrast(10);mix-blend-mode:multiply}.waitlist-logo{width:145px;margin:0 auto 45px}.waitlist-logo img{filter:grayscale()contrast(10)invert();mix-blend-mode:screen}.waitlist-logo sup{color:#fff}@media (min-width:651px){.site-header{height:102px;padding-top:10px;padding-bottom:18px}.brand .logo-lockup{width:122px}}.characters{background:0 0;margin:0 28px 28px;padding:0;display:block;position:relative}.couple-photo{background:#d4c9b7;border-radius:42px;margin:0;position:relative;overflow:hidden;box-shadow:0 24px 65px #251e1424}.couple-photo img{aspect-ratio:16/8.35;object-fit:cover;object-position:center 42%;width:100%}.couple-photo figcaption{pointer-events:none;justify-content:space-between;display:flex;position:absolute;inset:24px 26px auto}.couple-photo figcaption span{-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);text-transform:uppercase;letter-spacing:.14em;background:#fffdf8e0;border-radius:999px;padding:9px 13px;font-size:9px;font-weight:700}.characters .quote-box{background:var(--charcoal);color:#fff;text-align:center;border-radius:28px;width:min(760px,72%);margin:0;padding:22px 28px;position:absolute;bottom:5%;left:50%;transform:translate(-50%);box-shadow:0 18px 45px #00000038}.characters .quote-box p{margin:0 0 7px;font:italic clamp(28px,3.1vw,46px)/1 Georgia,serif}.characters .quote-box span{text-transform:uppercase;letter-spacing:.15em;opacity:.65;font-size:9px}.product-section{background:var(--paper);padding:88px 5vw}.product-section .heading{margin-bottom:38px}.product-section .heading h2{margin-bottom:18px}.fit-grid{grid-template-columns:1fr 1fr;gap:18px;display:grid}.fit-card{border:1px solid var(--line);background:var(--cream);min-height:280px;color:var(--ink);font:inherit;text-align:left;cursor:pointer;border-radius:28px;padding:32px;transition:all .2s;position:relative}.fit-card:hover{transform:translateY(-3px);box-shadow:0 16px 35px #251e1414}.fit-card.active{border-color:var(--olive);box-shadow:inset 0 0 0 2px var(--olive)}.fit-card.extra{background:#e6e2d5}.fit-number{opacity:.45;font:italic 16px Georgia,serif;position:absolute;top:28px;right:28px}.fit-card .eyebrow{margin-bottom:20px}.fit-card h3{letter-spacing:-.045em;margin-bottom:14px;font-size:clamp(31px,3vw,44px);line-height:.95}.fit-card>p:not(.eyebrow){margin:0 0 28px;font:17px/1.35 Georgia,serif}.fit-price{border-top:1px solid var(--line);text-transform:uppercase;letter-spacing:.13em;opacity:.65;padding-top:15px;font-size:9px;display:block}.fit-card>strong{text-transform:uppercase;letter-spacing:.12em;font-size:10px;position:absolute;bottom:30px;right:30px}.fit-checkout{background:var(--charcoal);color:#fff;border-radius:28px;grid-template-columns:1fr auto;align-items:center;gap:30px;margin-top:18px;padding:28px 32px;display:grid}.fit-checkout .eyebrow{opacity:.6;margin-bottom:8px}.fit-checkout h3{margin-bottom:17px;font-size:30px}.fit-checkout .swatches button{color:#fff;border-color:#ffffff4d}.fit-checkout .swatches button.active{border-color:#fff}.fit-checkout .chosen{margin-bottom:0}.fit-checkout>.button{background:var(--oat);border-color:var(--oat);color:var(--ink)}.spec-details{border:1px solid var(--line);background:var(--cream);border-radius:24px;margin-top:18px;overflow:hidden}.spec-details summary{cursor:pointer;text-transform:uppercase;letter-spacing:.13em;padding:21px 25px;font-size:10px;font-weight:700}.spec-details>div{border-top:1px solid var(--line);background:#e8dfd0;padding:18px;position:relative}.spec-details>div>span{z-index:1;color:#fff;background:var(--olive);letter-spacing:.14em;border-radius:999px;padding:8px 11px;font-size:9px;position:absolute;top:30px;left:30px}.spec-details img{mix-blend-mode:multiply;border-radius:18px;width:100%}.campaign-group{padding-top:78px}.campaign-group .campaign-title{margin-bottom:42px}.hair-demo,.kit-section,.science,.story,.waitlist{scroll-margin-top:20px}@media (max-width:900px){.characters{margin:0 18px 18px}.couple-photo{border-radius:30px}.characters .quote-box{border-radius:23px;width:82%;padding:18px 22px;bottom:4%}.product-section{padding:74px 28px}}@media (max-width:650px){.brand .logo-lockup{width:105px}.logo-lockup sup{height:7px;font-size:7px;line-height:7px}.hero-mark .hero-logo sup{height:10px;font-size:10px;line-height:10px}.characters{margin:0 12px 12px}.couple-photo{border-radius:24px}.couple-photo img{aspect-ratio:4/3;object-position:center}.couple-photo figcaption{inset:12px 12px auto}.couple-photo figcaption span{padding:7px 9px;font-size:7px}.characters .quote-box{border-radius:18px;width:88%;padding:14px;bottom:4%}.characters .quote-box p{font-size:25px}.characters .quote-box span{font-size:7px}.product-section{padding:62px 14px}.product-section .heading{margin-bottom:28px}.fit-grid{grid-template-columns:1fr;gap:12px}.fit-card{border-radius:22px;min-height:230px;padding:25px}.fit-card>strong{bottom:25px;right:24px}.fit-checkout{border-radius:22px;grid-template-columns:1fr;gap:20px;padding:25px 20px}.fit-checkout>.button{width:100%}.spec-details{border-radius:20px}.campaign-group{padding-top:58px}.campaign-group .campaign-title{margin-bottom:30px}}.founder-signoff{border-top:1px solid var(--line);align-items:center;gap:15px;width:max-content;margin-top:28px;padding-top:20px;display:flex}.founder-signoff>img{object-fit:cover;object-position:center 24%;border:1px solid var(--line);background:var(--cream);border-radius:24px;width:88px;height:88px}.founder-signoff>p{flex-direction:column;margin:0;line-height:1.1;display:flex}.founder-signoff strong{font:700 17px Arial,Helvetica,sans-serif}.founder-signoff span{text-transform:uppercase;letter-spacing:.15em;opacity:.58;margin-top:7px;font:10px Arial,Helvetica,sans-serif}@media (max-width:650px){.founder-signoff>img{border-radius:20px;width:78px;height:78px}}.hair-proof{background:#5660441a;border-radius:20px;margin:24px 0 0;padding:20px 22px}.hair-proof p{margin:0 0 12px;font:14px/1.5 Georgia,serif}.hair-proof a{text-transform:uppercase;letter-spacing:.12em;text-underline-offset:3px;font-size:9px;font-weight:700;text-decoration:underline}.cone-cameo img{aspect-ratio:1;object-fit:cover;border:7px solid var(--cream);border-radius:26px;box-shadow:0 18px 40px #251e1424}.cone-cameo figcaption{text-align:center;padding:10px 6px 0;font:italic 13px Georgia,serif}@media (max-width:900px){.cone-cameo{width:180px;margin-bottom:34px}}@media (max-width:650px){.hair-proof{padding:18px}.cone-cameo{width:150px;margin-top:24px}}.story{grid-template-columns:.82fr 1.18fr;align-items:start;gap:7vw;padding:105px 7vw}.story-heading{flex-direction:column;min-width:0;height:100%;display:flex}.story h2{max-width:520px}.story>div.story-copy{min-width:0;max-width:650px;padding-top:0;font:19px/1.48 Georgia,serif}.story-copy>p{margin-bottom:16px}.story-reveal{font:italic 36px/1 Georgia,serif;margin:29px 0 8px!important}.story-punch{font-size:21px;line-height:1.35!important}.cone-cameo{width:190px;margin:auto 20px 0 auto;transform:rotate(-3deg)}.cone-cameo figcaption{display:none}.kit-section{padding-top:68px;padding-bottom:82px}.kit-heading{margin-bottom:40px}.kit-heading h2:last-child{margin-bottom:0}.kit-grid{gap:18px}.kit-image{aspect-ratio:16/7.5}.kit-copy{padding:28px}.kit-copy h3{margin-top:18px}.kit-copy ul{margin:17px 0}.bundle-line{margin-top:38px}@media (max-width:900px){.story{grid-template-columns:.8fr 1.2fr;gap:40px}.cone-cameo{width:150px;margin-bottom:0;margin-right:auto}}@media (max-width:700px){.story{grid-template-columns:1fr;padding:72px 24px}.story-heading{grid-template-columns:minmax(0,1fr) 86px;align-items:end;gap:12px 14px;height:auto;display:grid}.story-heading .eyebrow{grid-column:1/-1}.story-heading h2{margin-bottom:0}.cone-cameo{width:86px;margin:0}.story>div.story-copy{font-size:17px}.story-reveal{font-size:31px}.kit-section{padding-top:54px;padding-bottom:64px}}.button:disabled{cursor:wait;opacity:.65;transform:none}.intent-summary{letter-spacing:.08em;text-transform:uppercase;opacity:.72!important;margin-bottom:14px!important;font-family:Arial,Helvetica,sans-serif!important;font-size:11px!important}.drawer-actions>a:not(.button){cursor:pointer;text-align:center;background:0 0;border:0;padding:12px;font-size:13px;text-decoration:underline}.honeypot{clip:rect(0,0,0,0)!important;white-space:nowrap!important;width:1px!important;height:1px!important;position:absolute!important;overflow:hidden!important}.consent-note{opacity:.62!important;max-width:570px!important;margin:12px auto 22px!important;font:11px/1.45 Arial,Helvetica,sans-serif!important}.consent-note a{text-underline-offset:3px;text-decoration:underline}.form-error{color:#f1c4b8;max-width:570px!important;margin:0 auto 14px!important;font:13px/1.4 Arial,Helvetica,sans-serif!important}.legal-page{background:var(--cream);min-height:100vh;padding:28px}.legal-header{border:1px solid var(--line);background:var(--paper);border-radius:28px;justify-content:space-between;align-items:center;padding:22px 30px;display:flex}.legal-header .logo-lockup{width:120px}.legal-header>a:last-child{text-transform:uppercase;letter-spacing:.12em;font-size:10px;font-weight:700}.legal-page article{background:var(--paper);border-radius:38px;max-width:900px;margin:28px auto 0;padding:90px 8vw}.legal-page h1{max-width:760px;margin-bottom:28px;font-size:clamp(52px,7vw,92px)}.legal-intro{max-width:670px;font:21px/1.5 Georgia,serif}.legal-date{text-transform:uppercase;letter-spacing:.14em;opacity:.58;margin:32px 0 55px;font-size:10px}.legal-page article section{border-top:1px solid var(--line);padding:30px 0}.legal-page article section h2{letter-spacing:-.03em;margin-bottom:13px;font-size:25px}.legal-page article section p{max-width:720px;margin-bottom:0;font:17px/1.62 Georgia,serif}.legal-page article section a{text-underline-offset:3px;text-decoration:underline}@media (max-width:650px){.legal-page{padding:12px}.legal-header{border-radius:22px;padding:16px 18px}.legal-header .logo-lockup{width:96px}.legal-page article{border-radius:24px;margin-top:12px;padding:65px 24px}.legal-intro{font-size:18px}.legal-page article section p{font-size:16px}}@property --tw-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-shadow-color{syntax:"*";inherits:false}@property --tw-shadow-alpha{syntax:"<percentage>";inherits:false;initial-value:100%}@property --tw-inset-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-inset-shadow-color{syntax:"*";inherits:false}@property --tw-inset-shadow-alpha{syntax:"<percentage>";inherits:false;initial-value:100%}@property --tw-ring-color{syntax:"*";inherits:false}@property --tw-ring-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-inset-ring-color{syntax:"*";inherits:false}@property --tw-inset-ring-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}@property --tw-ring-inset{syntax:"*";inherits:false}@property --tw-ring-offset-width{syntax:"<length>";inherits:false;initial-value:0}@property --tw-ring-offset-color{syntax:"*";inherits:false;initial-value:#fff}@property --tw-ring-offset-shadow{syntax:"*";inherits:false;initial-value:0 0 #0000}
